This Pride Month, take a moment to explore what pleasure means to you and how you can celebrate it even more.
Who determines what is really beautiful? Sure, if you believe the general consensus, then in women beauty means a slim, well-trained figure, flawless skin and fullest possible lips. Men, on the other hand, should be as tall and well muscled as possible. But do we have to find that beautiful, just because it has been decided at some point that this is considered beautiful? A healthy countermovement to the false beauty ideals of our society is body positivity. We give an overview of what is behind the term.
What is Body Positivity?
If you have been following advertising campaigns in fashion magazines for a while, you might have noticed that something has happened. Where for a long time only perfect models in Size Zero and with a seemingly non-porous skin were pictured, today more and more, quite, even normal people are bustling around. Women who also have clothes size 42. People with imperfect teeth. Men with not quite so pure skin.
The message: We are not only to our supposed blemishes, we even love each other, focussing on body positivity and health rather than “perfect” looks and size. Even for the advertising industry and the digital media, it seems clear that it is no longer a matter of constantly selling us people as ideals that are simply far from reality. And that’s good. For some inspiration, check out Ashley Graham for true celebration of body positivity.
Body positive: a countermovement to the general optimization delusion
Take the following example: A top model has recently had a baby, and what do we see in social media a few weeks later? A slim, well-trained woman without dark circles, but with an extra dose of glow. Which mother who has recently had a baby wants that enforced as the ideal picture? And that’s why lately and above all unedited photos of newly minted mothers appear on Instagram & Co., which look like most new mothers look like. Maybe not with dress size 36, but being one’s real self. Cellulite, stretch marks, caesarean scars? But of course! They belong to our wonderful body and thus deserve to be loved – or at least accepted – and that’s being body positive.