Data Protection Policy
This website is operated by WOW Tech Europe GmbH (“WOW” “we” or “us “). For further details please see our imprint.
With this Data Protection Policy (the “Policy”) we inform you about how we use your personal data when you visit our website and when we provide our services and your rights in this respect.
Processing of Data
- Visiting our website
Each time you visit our website your browser automatically transmits information to us. Such as IP-address of your device, date and time of access, name and address of the requested file, transmitted amount of data, notification as to whether the request was successful, information on the browser and operating system used, name of your internet provider. This data is processed and temporally stored technically facilitate the use of the website (connection setup). In addition, the data is evaluated in anonymous and aggregated form (i.e. drawing conclusions about individual users won’t be possible), statistically in the interest of system security, the technical administration of the network infrastructure and to optimize our website. These are all our legitimate interests, so we base the processing on Art. 6 para. 1 f) of the General Data Protection Regulation (GDPR).
- Legal Basis for the Processing of Personal Data
We may process your personal data for the purpose of preparing offers and fulfilling contractual obligations (based on Art. 6 para. 1 b) GDPR).
To the extent we process your personal data for accounting, cost accounting and complying with legal obligations (e.g. commercial and tax law), we base this processing on Art. 6 para. 1 c) GDPR.
If you register for one of our sweepstakes via the corresponding sweepstake form, we process the personal data based on Art. 6 para. 1 b) GDPR.
On the legal basis of Art. 6 para. 1 f) GDPR we collect information through, among other things, participation in conferences and events, personal recommendations and employee registration by employers for the use of our services and by selected external business partners.
Based on your consent (Art. 6 para. 1 a) GDPR) we will use your data to send you information about products, services, events and other information worth knowing about our company. You can revoke your consent at any time with effect for the future under the contact information provided within the imprint.
Cookies are small text files, pixel are small graphic files, that are stored on your computer (together hereinafter “Cookies”). Cookies make it possible to identify you as a specific customer and to store both your personal preferences when using our website and technical information. The main benefit for you is that you do not have to enter specific information stored in the Cookies every time you visit our website. Cookies do not necessarily reveal personal information. If, however, you enter personal information on our website, this may be associated with the data stored in the cookies.
You can deactivate or block the storage of Cookies in your browser generally or only for our site. To find out how, please see the help function of your browser. Please note that blocking Cookies may impair the user-friendliness of our website.
3.1 Google Analytics
On our website we use Google Analytics a web analysis service of Google LLC. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, “Google”). Google Analytics enables the generation of statistics to help us understand website traffic and its sources. We use Google Analytics solely for statistical purposes, such as to track how many users have clicked on a particular item or information. The retention period of the cookie is 2 years. The legal basis is legitimate interests (Art. 6 para. 1 f) GDPR). Google Analytics is based on cookies and records information about your use of our website including your IP address. To prevent users being identified by their IP addresses, we use a special code to ensure that your IP address is recorded solely in truncated and therefore anonymized form. It is no longer possible to identify individual users with this truncated IP address. Further information on data protection when using Google Analytics can be found under the following link: https://support.google.com/analytics/answer/2700409?hl=en&ref_topic=2611283. You can prevent the collection of data through the Google Analytics cookie by installing the plug-in available at the following link: tools.google.com/dlpage/gaoptout.
General information on Google’s processing: The information recorded by Google is transmitted to Google based in the United States. Google has self-certified its adherence to the EU-US Privacy Shield, https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI. Please click here for further information on data protection at Google: https://policies.google.com/privacy?hl=en.
You can change your settings by going to the Google Marketing Platform’s deactivation page (https://adssettings.google.com/anonymous?hl=en-GB&sig=ACi0TCgjQOtZZmsnhor-F-jUaLKUXPozB-azrbC60G1nlIid6ZBXp9mJfsSLCyW2C06i4JsWIeRrQw2CyV7laWP2gtjISjDTv8QM7RXXbZBM5xM64a1uc) or the deactivation page of the NAI (Network Advertising Initiative) http://www.networkadvertising.org. Alternatively, you can deactivate Google Cookies on the Digital Advertising Alliance website using the following link (http://optout.aboutads.info/?c=2#!/). You can also block the storing of Cookies by changing the settings in your browser.
3.2 Google Tag Manager
For further information on the processing by Google and how to prevent Google from processing please see the “General information on Google’s processing” section above.
- Social Media Websites
We operate the following social media websites:
The operators of the social media platforms (e.g. Facebook) are involved in the operation of the websites just listed. They are also responsible (controllers) within the meaning of data protection law. We can hardly influence the data processing carried out by the platform operators and are dependent on the information the respective providers give us. To the extent we can exert influence and have a part in determining data processing, we aim to ensure that the operator of the social media platform treats the data in a manner appropriate to data protection.
Data processed by us
The data you disclose using our social media pages, such as comments, videos, pictures, likes, public news, etc. are published by the social media platform. We only reserve the right to comment on or delete content if this is necessary. In some cases, we share your content on our site and communicate with you through the social media platform. We use the social media platforms for advertising purposes. The statistics made available to us by the provider of the social media platform can only be influenced to a limited extent and cannot be switched off. The legal basis is our legitimate interest in carrying out the aforementioned processes (Art. 6 para. 1 f) GDPR).
If you wish to object to a specific data processing on which we have an influence, please contact the address given in the imprint.
Data processed by the operators of social media platforms
Social media platform operators use web tracking methods. Web tracking can be performed regardless of whether you are logged in or registered with the social media platform. As already mentioned, we can hardly influence the web tracking methods of the social media platform and for example cannot switch it off. It cannot be excluded that the provider of the social media platform may use data, for example to evaluate habits, personal relationships, preferences, etc. In this area we have no influence on the processing of data by the platform operator.
Further information on data processing by the provider of the social media platform and further possibilities for objection can be found in the data protection declaration of the providers:
- Disclosure of Data to Third Parties
We work with service providers who assist us in providing our services on this website. These service providers process data solely on behalf of and under the control of WOW and only for the purposes described in this Data Protection Policy.
- Retention of Data
Personal data is stored for as long as is necessary for the above-mentioned purposes. The data will be deleted at the latest after termination of the contractual relationship and after expiry of the statutory retention periods of civil, commercial and tax law.
Data that is collected while surfing on our website (see section 1) and that can legally be considered personal data (e.g. the complete IP address) is stored for a period of 14 days, unless an unusual incident requires a longer storage period (e.g. after a hacker attack).
If we process data on the basis of legitimate interests (Art. 6 para. 1 f) GDPR), these will be stored until you object to the processing or until your legitimate interests prevail.
6.1 Your Rights / Contact Information
You can request access to the personal data stored about you and have the right to receive the data you provided in a common and machine-readable format. In addition, you may, in justified cases, request the deletion, correction or limitation of the processing of your data. If you have given us your consent, you can revoke it at any time with effect for the future. If your personal data are transferred to a country outside the EU that does not offer adequate protection, you can request a copy of the contract that ensures adequate protection of personal data. You also have a general right to complain to a supervisory authority about our data processing.
If we use your personal data on the basis of our legitimate interests, you may object to the processing and use of your data. In this case, we will no longer use your data unless our interests prevail. You can object to the use of your data for direct marketing purposes at any time without further consideration.
In order to exercise the aforementioned rights, please contact us directly in writing or via e-mail or contact our Data Protection Officer under datenschutz Nord GmbH, Kurfürstendamm 212, 10719 Berlin, Germany, [email protected]